Studio Gaita

BRANDING GUIDELINES

studio gaita is a lifestyle brand curating luxury goods for home and self, designed to elevate the modern woman’s everyday experience. rooted in intention, sustainability, and thoughtful design, the brand blends culture, heritage, and contemporary aesthetics to create a refined yet approachable identity. our work focused on building a visual system that reflects this balance.

LOGOS

the logo system was designed to feel timeless, elegant, and adaptable across digital and print applications. it includes primary and secondary logo variations, along with a watermark for more subtle brand placement. clear usage rules ensure the identity remains consistent while allowing flexibility across different backgrounds and formats.

GUIDELINES OVERVIEW

for studio gaita, we developed a comprehensive brand guideline system that defines the foundation of the brand. the guidelines outline brand values, mission, usp, target audience, logo usage, typography, color palette, and supporting brand elements.

the identity reflects a design-driven, conscious lifestyle brand — one that values craftsmanship, culture, and intentional living. every element works together to support a cohesive visual language that feels refined, modern, and aligned with studio gaita’s vision of everyday luxury.